Betabrand is on a mission to make create a communication platform that inspires participation and purchasing through live social commerce.

In addition, we’re here to make your life more enjoyable by providing incredibly comfortable clothing, build a highly engaged community, and make only the products that you vote for.

At the top of this page, you’ll see some examples of graphic design, our homepage which features our daily live show, a fashion design pitch inspired by future concepts, and direct mail.

The second half of the page shows how far we’ve come in very little time. These examples are from late 2018 and early 2019, prior to my arrival and rebrand efforts.

I knew we needed to learn more about who she is and what makes her her. After leading a few design sprints and community outreach, we were able to tighten our focus, establish our point of view, and connect with her more directly.

If you’d like to learn more, we are live every day Monday through Friday. During this time we chat with her, answer any questions, run through some styling ideas, show our personality, and drive the highest engagement of any ecomm company in the US.